Trademark registration is the process of legally protecting your brand's identity, including its name,
logo, slogan, or any other unique symbol associated with your business. By registering a trademark, you
gain exclusive rights to use that mark in connection with your goods or services. This protection
prevents others from using a similar mark, thus helping you maintain your brand’s uniqueness and
reputation. The trademark registration process involves conducting a trademark search to ensure its
availability, submitting an application to the respective government authority, and undergoing a legal
examination. Once granted, a trademark gives you nationwide recognition and the legal right to take
action against any infringing parties, making it a crucial step for business owners looking to safeguard
their intellectual property.